Discover content premium moments, remarkable scenes, and similar clips or find the best thumbnail for the content. Search by content objects (visual/vocalized/textual), search by scene.
Keeping your brands safe from inappropriate content (violence, graphics) and compliant with brand identity black list concepts, which can be plane crash for travel agency or obesity for a fast food network
Target best personal communication message (e.g. ad/service) by utilizing behavioral profiles and contextual data – making sure the user watching experience remains entertaining and smooth.
Infrastructure platform that serves all other products.
Time slots and scene classification – each content before being analyzed is automatically divided into scenes or timeslots; later on each scene and timeslot are analyzed by advanced computer vision and natural language processing algorithms and the extracted entities are aggregated for a complete content understanding.
Video user profile management – this component is responsible for creating and updating the contextual and behavioral user profile based on online user interaction (via publisher or advertisers requests) with the listed above products (i.e. portfolio products). The portfolio products are looking into the user profile whenever they need to personalize their response and updating it with every request or reported conversion.
This viisights’s unique innovative technology knows how to dive into time slots and scenes of a video and mark the most relevant scenes for the user who is watching the content. For each such scene the user personalized targeting parameters are calculated – for optimal ad, overlay communication targeting, recommendation or search.